Paradox Intelligence

Paradox Intelligence

$VITL Vital Farms: people are boycotting Vital Farms eggs

Ticker: $VITL Sector: Consumer Defensive / Agricultural Farm Products

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Paradox Intelligence
Feb 05, 2026
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Investment Thesis: Vital Farms is accused of misleading health claims after omega-6 testing. Alternative data shows consumer boycott momentum since mid-January, but Q1 earnings won't reveal actual sales impact until May 2026 and credit card data release, creating information arbitrage window.

Company Description: Vital Farms, Inc. (founded 2007, Austin, …

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